Hetty Kids Fashion Brand Identity
Conceptual Brand Identity & touchpoints
Fun, bright and bold brand identity and marketing artwork for an organic unisex childrens fashion brand.
The concept behind this brand is a sustainable kids clothing for ages up to 8, with a unisex ethos and a secondhand marketplace. ‘Comfy shapes for childhood adventures’. The brand personality was to be playful, fun, cool, quirky, approachable.
Creating a completely unique wordmark based on my own sketch infused the brand identity with tons of personality from the start.
Paired with bold colours and cute line drawing illustrations that evoke the fun, play and happiness of childhood are a perfect match.
- Logo design and brand identity
- Brand creative direction
- POS poster design
- Mailing bag design
Looking for some compelling, commercially-focussed, on brand designs for your conscious brand?
Time to stop dreaming of an amazing brand experience for your customers – let’s make it happen!
